The Chainsmokers Join Forces With “Riverdale” Star For New Video

The darker tone of the last few releases from The Chainsmokers has been left behind with the release of their new single, “Side Effects.” The single sees The Chainsmokers reconnect with their regular collaborator, Emily Warren and their infectious form of party pop. The Chainsmokers have been at the top of the electronic dance music genre for the last few years since the arrival of Andrew Taggart in the DJ duo founded by Alex Pall.

In the last few years, The Chainsmokers have burst onto the mainstream music scene with a brand of infectious dance music released every six weeks throughout 2017. The Chainsmokers have spent much of their time in 2018 trying to build a new way of performing with their live band as they look to maintain their appeal to their expanding mainstream audience. The return of Emily Warren as the guest vocalist on “Side Effects” sees the band turn away from the darker sound they have cultivated over the course of 2018.

The lighter tone achieved by the duo with the release of “Side Effects” has been reflected in the promo associated with the song, which stars “Riverdale” actress Camilla Mendes. In the promo, Mendes plays a hotel worker, Riley, who is informed her boss needs her to work over the weekend in a phone call. Riley then spends the rest of the video dancing around the hotel to the sounds of The Chainsmokers as she makes up for missing out on her hard-earned weekend.

Andrew Taggart and Alex Pall have been working as The Chainsmokers since 2012 when Pall was left by his original DJ partner after achieving success in the clubs of New York City. The addition of Andrew Taggart added another layer to the abilities of The Chainsmokers with Alex Pall bringing his skills to the image of the duo. In the late Summer and Fall of 2018, The Chainsmokers are touring with their EP, “Sick Boy”, which will be turned into a full-length album over the course of the year.

http://variety.com/2018/music/news/chainsmokers-halsey-honor-avicii-billboard-music-awards-1202817443/